Linkby
2024
Linkby is a performance-driven digital advertising platform that connects ecommerce brands with premium publishers, enabling brands to secure high-quality editorial coverage. As part of a broader brand refresh, I was responsible for redesigning the Linkby website to better reflect the company’s new, vibrant, and fun brand direction while clearly communicating a complex adtech offering.
My roles
Web design
Illustration
Linkby
2024
Linkby is a performance-driven digital advertising platform that connects ecommerce brands with premium publishers, enabling brands to secure high-quality editorial coverage. As part of a broader brand refresh, I was responsible for redesigning the Linkby website to better reflect the company’s new, vibrant, and fun brand direction while clearly communicating a complex adtech offering.
My roles
Web design
Illustration
Linkby
2024
Linkby is a performance-driven digital advertising platform that connects ecommerce brands with premium publishers, enabling brands to secure high-quality editorial coverage. As part of a broader brand refresh, I was responsible for redesigning the Linkby website to better reflect the company’s new, vibrant, and fun brand direction while clearly communicating a complex adtech offering.
My roles
Web design
Illustration









To extend Linkby’s refreshed brand into the website, I leaned into its bold colour palette, vibrant patterns, expressive 3D illustrations, and purposeful motion to bring energy and personality to the experience while ensuring everything worked seamlessly across devices.
To extend Linkby’s refreshed brand into the website, I leaned into its bold colour palette, vibrant patterns, expressive 3D illustrations, and purposeful motion to bring energy and personality to the experience while ensuring everything worked seamlessly across devices.
To extend Linkby’s refreshed brand into the website, I leaned into its bold colour palette, vibrant patterns, expressive 3D illustrations, and purposeful motion to bring energy and personality to the experience while ensuring everything worked seamlessly across devices.









The visual language was designed to feel confident, playful, and youthful, helping the brand stand out in a typically conservative adtech landscape. Motion was used not just as decoration, but as a way to guide attention, reinforce hierarchy, and bring the product story to life, while the 3D elements added depth and memorability.
The visual language was designed to feel confident, playful, and youthful, helping the brand stand out in a typically conservative adtech landscape. Motion was used not just as decoration, but as a way to guide attention, reinforce hierarchy, and bring the product story to life, while the 3D elements added depth and memorability.
The visual language was designed to feel confident, playful, and youthful, helping the brand stand out in a typically conservative adtech landscape. Motion was used not just as decoration, but as a way to guide attention, reinforce hierarchy, and bring the product story to life, while the 3D elements added depth and memorability.





































































